Creativity may be defined as using imaginative or original ideas, and forming something new and valuable. Through creative and innovative practices, ideas can be turned into reality. Creativity helps to challenge an employee’s way of thinking and allows for new business opportunities to arise. Creative thinking is about expansion of perception, seeking patterns, and reaching solutions.
Business creativity requires dedication, enthusiasm and curiosity. If ideas are present but not acted on, then this is solely imagination, not creativity. Creativity involves both thinking, and production. It can come from problem solving, socialization, or simply the need to question the status quo.
Creativity allows individuals to view every aspect on earth, explore new paths, and find new discoveries that help to advance our consistently thriving world of business. Without creativity, we would only see what is visible to the eye. To evolve as a business, it is critical to look beyond what is visible and consider new ideas. When creativity is incorporated into daily workplace practices, there is an increase in opportunity for growth, engagement, and productivity. Creativity and innovation will turn ideas and dreams into reality.
This course will provide you with informative tools and practical strategies that will help shape a creative workplace. Creativity plays a big role in building a positive work environment, in which employees will feel confident in expressing their ideas. Be mindful that there is creativity in all of us. When this creativity emerges, powerful opportunities and advancements will happen.
- Define creativity
- Differentiate between creativity and innovation
- Work toward achieving the benefits of creativity for business success
- Successfully build a creative team and work culture
- Learn techniques for effective brainstorming
- Identify the stages of the creative process
- Understand the barriers of creativity
- Use tools to help find your creative mind